The Taiwanese smartphone manufacturer has entered into the low-end category by launching the ZenFone Go 4.5 smartphone in India priced at Rs. 5,299. Today, the brand has launched yet another non-Zenfone series entry-level handset called as Asus Live in Brazil. The plastic build device is priced at $210 (roughly Rs. 14,000) and comes with decent specifications.
Regarding specs, the Asus Live features a 5-inch (1280×720 pixels) HD IPS display with pixel density of 294ppi. Under the hood, it packs MediaTek MT6580 quad-core processor clocked at 1.3GHz coupled with Mali-T720 GPU and 2GB of RAM. It supports dual sim dual standby and runs on Android 5.1 Lollipop out of the box.
The device comes with 16GB of built-in storage and is further expandable to 64GB using a microSD card slot. On the camera front, the smartphone sports an 8MP autofocus rear camera with LED flash and a 2MP front snapper for video chats and selfie lovers. It comes with basic connectivity options like 2G/3G, Bluetooth, Wi-Fi, GPS/A-GPS and microUSB 2.0 port with OTG support. The major downside of the smartphone is it lacks 4G-LTE connectivity that is offered by most of the devices these days.
The handset comes backed by a 2070mAh battery that might be enough to last for the entire day considering the low-end specifications. The dimensions of the device measure 144.5 x 71 x 9.98 mm weighs around 140 grams and comes in colors- Blue, Red, and Yellow. The Asus Live is priced slightly on the higher side and will be interesting to see how it survives in the market. Stay tuned for more details about the launch of the smartphone in other markets.
Recently, Asus has sent out media invites for the launch of a new smartphone called Asus Zenfone Zoom in India. The smartphone sports 13MP rear camera with 3X optical zoom and innovative 10-element HOYA lens to capture stunning images. The device features 5.5-inch full-HD display, Intel Atom Z3580 quad-core processor, 4GB of RAM, 64Gb/128GB of built-in storage, 5MP selfie shooter, 3000mAh battery and runs on Android 5.0 Lollipop out of the box.
